GE Appliances' Private Store gives eligible first responders exclusive access to special pricing across its lineup of GE®, GE Profile™, and Café™ appliances. Known for dependable refrigerators, ranges, dishwashers, and laundry machines, GE Appliances created this program to thank the firefighters, police officers, EMTs, and emergency personnel who serve their communities every day. Access is verification-based and covers a broad selection of the GE appliance catalog. It's a straightforward way for first responders to furnish their homes for less. Learn more about eligibility and start shopping the Private Store today.